What is WeatherBug? As a piece of software, it puts the weather on your desktop. It’s live, updating every two seconds. NOAA doesn’t do this – they update every 15 minutes at best. As a company and a bunch of people, here is how they describe themselves:

“WeatherBug is the ultimate geek-ified company. We are about creating cool and fun technology, teaching children, and saving lives.”

RSS weather feeds accessible by ZIP code will be available in July – that will be cool. They will also be shipping WeatherBug for the Mac.

Controversy – because what would a good conference be without it? Lots of discussion here at Gnomedex about the presentation in which this company is being highlighted. About how WeatherBug used to have spy/adware, but that was a long time ago, and* now it doesn’t* – Seriously. It doesn’t. Also, the fact that I am writing about their product at all (actually I am mostly interested in the 2–second differentiator) is exactly what some people are complaining about here, because Steve Rubel (according to some of the crowd) used this presentation as a vehicle to do PR for one of his clients. So what. Decent example of PR, short time to fill, interesting info.

Whatever. Heh. I still like the every-two-second data update thing. That’s sweet.